The institution for this magazine is NME, in this particular issue on the front cover is Bobby Gillespie he is the lead singer from Primal Scream. On front covers of music magazines there is always a band or a singer on the front cover, the more popular the artist is the better the institution is. NME has a radio station and a website this shows that it is highly popular and the radio station boosts this. Part of the logo is covered up by the singer this shows how well known NME is because people do not to see the whole of the logo to recognise who it is. After looking into NME magazine I found out that it wasn’t just on this particular issue that the logo was covered up on most of NME magazine front covers part of the logo is hidden.
On the NME website it has lots of different things to go on such as news on your favourite bands and artists. From looking at the different bands and the front covers of the magazine I think that the music genre is punk rock. You can listen to there exclusive radio station on the site, look at interviews, blogs and music videos. The website is easy to use and is nicely set out, the colours match the NME logo of red and black.
NME is very affordable at a low price of £2.20; this means young teenagers can buy it boosting its popularity. On the front cover it has many selling lines and cover lines. The main cover line on this front cover is Primal Scream; we can easily recognise the main cover line as it is usually always the biggest and boldest on the page.
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